Not long ago my publisher, Thomas Nelson, joined an online program called BookSneeze. BookSneeze offers a four-step deal to bloggers and wannabe book reviewers: 1. Sign up for a free account, 2. Choose a book from their available books and they send you a free (yes, FREE) copy, 3. Post a review of 200 words or more on your blog and a consumer website (like Amazon), and 4. Log in to BookSneeze and post a link to your review.
It's a great concept and it provides something very valuable for authors and publishers: an abundance of reader reviews. Critical reviews are always great (Publishers Weekly, et al) but there are so many books out there and so few professional reviewers to review them. Besides, we've all read critical reviews and disagreed with them; sometimes it's helpful to get the opinion of a reader more like yourself.